
60 East performs at San Bernardino’s End of Summer Festival on Sept. 29. Photo by Kimberly Johnson.
KIMBERLY JOHNSON
The Breeze first introduced business marketing and communications major Joey Atilano (60 East) last semester as he campaigned for and later won a spot to perform at the independent hip-hop festival, Paid Dues.
“Since the last interview I have just been focused on making music, learning more about the music business and going to school,” 60 East said. “It’s getting real hard to balance work, school and music with new opportunities approaching everyday. I’ve just been playing things by ear.”
In playing things by ear, 60 East has been keeping up on the show circuit, recently performing at the music and art celebration, End of Summer Festival.
“The End of Summer Festival was a great event,” 60 East said. “I actually heard about it last year randomly and decided to attend as a fan, not knowing anyone that was on the lineup or anyone throwing the event personally. The event was during my Paid Dues campaign which included attending independently thrown events and promoting our campaign. While I was promoting at the festival, I ended up meeting the founder of the event. He ended up following and supporting me during my campaign. After successfully getting on Paid Dues, he invited my team and I to perform at the 2nd annual EOSF.”
The Thursday following his EOSF performance, 60 East was announced as 2013’s Best Hip-Hop Artist, as chosen by voters on IE Weekly. Holding the title, he continues laying out his next plans for success.
“I am going to be releasing a mixtape in Oct. 2013 called ‘Mood Muzik Mixtape,’ which is the 2nd mixtape in a remix series I am working on. Following that, I will be releasing the music video to the single off my upcoming album ‘Motivation.’ After that, I will begin the promotional process for my upcoming album ‘10,000 Hours,’ which will hopefully be ready early next year. We (First Dirt) will be going on The Black Rosary Tour with artist Chino XL and another with artist Blu in the next few months.”
To keep up with 60 East, follow him on Twitter @60eastfd
Heres the official link to the website http://thebreezeonline.com/2013/10/14/60-east-celebrates-end-of-summer-at-music-festival/